I'm a skilled marketer with more than 10 years of extensive experience in implementing multichannel marketing campaigns, leading teams, and driving sales for E-commerce, SaaS, and CPG companies. I'm passionate about the customer-centric approach to developing marketing strategy. Every campaign that I plan is based on data gathered through meticulous research. I thrive in a fast-paced environment where you constantly need to adapt and learn.

☎️ Contact

📧 blagovanton[at]gmail.com

🐦 @antonblahblah

💼 LinkedIn Profile

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April 2021 - Current

Growth Marketing Manager @ Dr. Dennis Gross Skincare. New York City, NY, USA

• Spearheading SEO and content marketing strategy, that generated over $1.8M in revenue

from Organic Traffic with a 60% YoY increase.

• Launched a Video Marketing program that drove over $140K in sales with 92x ROI in 6

months.

• Optimized existing and launched new automated Email Marketing campaigns that

generated more than $2M in revenue, increasing retention and CLTV.

• Launched the new UI/UX optimized version of the website together with design, dev, marketing and PR teams.

Oct 2019 - April 2021

Senior Marketing Manager @ CompleteBody. New York City, NY, USA

Responsible for lead generation and customer retention strategy.

• Designed and implemented Facebook Ads campaigns, increasing lead generation by 400%.
• Introduced SMS and Email Marketing automation that doubled lead to customer conversion.
• Consolidated Social Media and Influencer marketing.
• Introduced a referral program that increased customer engagement and retention.

Oct 2018 -

Dec 2019

Head of Marketing @ Bigle Legal. Barcelona, Spain

Designed, developed, and implemented a marketing strategy that ensured rapid growth while managing marketing and customer success teams.

• Developed a full-funnel content strategy, achieving 60% of MQLs coming from organic traffic.
• Implemented a paid ads strategy through Google, Facebook, and LinkedIn driving awareness, traffic, and leads.
• Oversaw website SEO (Search Engine Optimization) and CRO (Conversion Rate Optimization).
• Hired and trained marketing and customer success teams. Coordinated work across marketing, sales, customer success, and development stakeholders.
• Created monthly business and marketing data analytics reports for the management.

Oct 2015 -

Oct 2018

Marketing Manager @ Alex Carro Skincare. Barcelona, Spain

Created a holistic D2C marketing strategy that generated more than €600K in sales via e-commerce and retailers across multiple markets.

• Launched campaigns via social media, content, e-mail, Google Ads, Facebook/Instagram Ads, Influencers and PR driving ROI.
• Increased E-commerce and retailer sales by over 1600% within a twelve-month period.
• Managed a team of copywriters, SEO, and social media managers. Collaborated with PR and influencer management agencies.
• Launched the brand in Spain, the UK, USA, EU, and Southeast Asia.